Apple Car: Too Big Of A Bite

Money has never been an issue for Apple but maybe taking on the Auto industry is not as easy as it seems. Although Apple has never once mentioned that they are working on an Apple Car, a lot of leaks and reports seems to suggest that that is exactly what they have been working on.

With reports of Apple buying up testing grounds and more, it does feel like the Apple Car might not be too far into the future but according to Bloomberg, the Apple Car is not going to happen.

According to Bloomberg, Apple has been facing a few issues with their Project Titan from supply chains, to strategies and ultimately, they have decided to end the Apple Car and focus on building a platform.

They added that Apple will be making the final decision at the end of next year on whether they should be moving forward with the project or not.


Steven Estevez

I am an automotive journalist with 15 years of experience. I am writing articles for the Motoring Crunch magazine. I love everything related to cars, trucks and pickups, as well as motorcycles. My contact e-mail: [email protected]