Goodyear Assurance MaxLife Review

Durability is perhaps the most critical quality that drivers search for in tires. A set of four tires can be a very costly purchase on modern cars with large wheels so, nobody wants to replace the tires often. And, standard touring tires are by far the best choice, when it comes to durability and tread life. On paper, the Goodyear Assurance MaxLife is one of the most impressive tires in this category. They have been engineered to last for a very long time. These tires also give the driver surefooted handling in most conditions. Goodyear’s durable assurance MaxLife tire promises to be one of the best touring tires in stores.

Goodyear Assurance MaxLife

However, there seems to a problem with that approach. Scientists have tried for decades to make tires both durable and grippy, but most of the time, they fail. In simple terms, without the tire losing some traction, you simply can’t make a rubber compound that’s durable and resistant to abrasion. The rubber compound degrades faster when it’s stickier. However, some well-established tire manufacturers like Goodyear, Bridgestone, Michelin, Continental, and Pirelli, have some of the best rubber scientists on the earth. And, it will undoubtedly be these listed companies, if it means having a tire company that knows how to make tires that will satisfy on both ends.

Moreover, a lot of research, development, and testing is also required when making touring tires that are great to drive. And this is something the above-listed companies certainly don’t lack. And it’s for this reason that will review the Goodyear Assurance MaxLife tire with a mildly high expectation. To make this tire perform well and last for long, Goodyear used its latest technologies, which is always a great sign to start with.

In addition to that, Goodyear released the Assurance MaxLife Tire at the beginning of 2018. This means that this tire is one of the newest standard touring all-season tires on the market. And, a new premium tire usually sets the tone in the category as soon as it is launched. You will find out in our detailed Goodyear Assurance MaxLife Tire review how Goodyear’s new entry compares to the rivals. In this review, we will cover the tire’s tread life, all-season traction, and comfort.

Features of the Goodyear Assurance MaxLife Tire

In the history of Goodyear, the Assurance MaxLife is the highest-mileage tire. And considering the reputation of the company, this is not a small feat. “To deliver long-wear characteristics, reliability, and great value for consumers, the Goodyear Assurance MaxLife combines years of experience with today’s technology”. Andy Traicoff the vice president of North America Sales was quoted saying when Goodyear launched the tire.

The company uses its Treadlife Technology, to achieve all these things. The Assurance MaxLife can provide the driver with 30% more miles of all-season traction than a regular all-season tire, and this is all thanks to the tread life tech. The advanced rubber compound utilized on the Assurance MaxLife Tire is molded into an asymmetric tread pattern. And for constant contact with the road, increased responsiveness, and better on-center feel, Goodyear designed it with a continuous center rib.

Meanwhile, for better directional stability and cornering grip, the tire has been designed with notched intermediate ribs and semi-closed shoulders. Goodyear also used four wide circumferential grooves and block edges for better water evacuation and wet traction. The Assurance MaxLife tire was also designed with many sipes across the tread blocks. The function of these sipes is to give additional biting edges for increased traction on snow and ice.

Twin steel belts are installed in the internal construction of the Assurance MaxLife. These steel belts are reinforced by spirally wound nylon on top of a single-ply polyester casing. Not only does this design improve ride quality, but it also gives the tire better handling response and high-speed capability. The Assurance MaxLife Tire has been engineered in 45 different sizes. These tires range from 15-inch wheel diameter up to 20-inch wheel diameter. Goodyear covers a large portion of cars available on the roads today, with these different dimensions.

An example we can give is that of smaller sizes being an excellent fit for compact cars. These cars may include Ford Fiesta, Honda Fit, Toyota Corolla, Honda Civic, and Ford Focus. They even fit on older sedans such as the Camry’s and Accords. And for modern mid-size sedans, minivans, and even SUVs and crossovers, the 17-inch and larger sizes of this tire are a great fit. Examples we can give in this category are Ford Escape, Honda CR-V, Kia Sorrento, and Toyota RAV4. In the end, larger sizes will perfectly fit the coupes (which are not very sporty) and also premium sports sedans, such as BMW 3-Series, Lexus IS, Audi A4, and Mercedes C-Class. These larger sizes will also fit larger vehicles like Lexus ES, BMW 5-Series, Audi A6, and Mercedes-Benz E-Class.

Maintenance Indicators of the Assurance MaxLife Tire

The Assurance MaxLife Tire is engineered with Goodyear’s new Wear Gauge design. This design helps the driver to monitor the tread depth of the tire. Inside the grooves of the tire, Goodyear decided to imprint the 2, 4, 6, and 8 numbers. The use of these numbers is to signify how much tread depth is left. The number 8 means that the tread depth of the tire is left at 8/32 inch, and the number 6 means 6/32 inch, etc. The lowest depth number is 2. This is so because at 2/32 the tire is still able to provide usable wet traction.

The Assurance MaxLife Tires are also equipped with regular TWI’s (tread wear indicators). Other excellent features of the tire are the Wear Gauge marks. The TWI’s are narrow rubber bars built and recessed into the grooves of the tire. These TWI’s become more visible, as the tread wears down. These TWI’s will be completely flush with the surface of the tread when the tread depth falls to 2/32-inch. You are advised to replace the tires when they reach that point.

Read also: Continental CrossContact LX25 Review

But on a positive note, the Assurance MaxLife Tire is one of the longest-lasting tires in stores. the fact that not many owners covered more than 30,000 to 40,000-miles, we sure can’t tell you if it’s the most durable. This Goodyear tire is still very new. But what we can tell you is that the treadwear warranty is simply exceptional. This comes with an 85,000-miles treadwear warranty for all sizes. Right now, for any premium all-season touring tire, that’s the best result, and with this tire, you will witness Goodyear’s prowess in engineering.

How the Assurance MaxLife Perform on a Dry Tarmac

At first, you won’t be impressed by the Assurance MaxLife. And the reason for this will be that the tire feels dead on-center. The responsiveness will be hurt a lot. To most drivers, this might not be important, but to those, that own performance sedans might find it irritating. Bu the Assurance MaxLife Tire is very competitive in terms of grip and traction and this comes on a more positive note for the drivers. This means that you can attain very high cornering speeds without ever worrying about losing traction. And for a tire designed for durability, it is quite impressive. Moreover, the braking distances of the Assurance MaxLife Tire are among the shortest in the category. This model also feels stable and surefooted when driving on the highway.

How the Assurance MaxLife Tire Performs Over Wet and Slippery Roads

This tire feels better in wet conditions and this is quite interesting. You can easily control the Assurance MaxLife at the limit, which is Unlikely for some cheaper all-season tires. They can do this even in heavy rain. In simple terms, the Assurance MaxLife tire feels very safe behind the wheel on wet surfaces. On a downside, the Assurance MaxLife is a step behind the class-leading tire the Continental TrueContact Tour. It’s behind In terms of outright traction and braking on wet pavement. If we exclude the Continental, the Assurance MaxLife is one of the best all-season touring tires in wet conditions and on-par with most premium tires.

How the Assurance MaxLife Tire performs on snowy roads

The only significant disadvantage of the Assurance MaxLife is the sub-par snow performance. But on light snow, you can still use this tire. It has usable traction and braking. However, the Assurance MaxLife won’t get you much better snow traction when compared with other competitors. On a more positive note, the Assurance MaxLife beats the competition on icy surfaces. A win is a win even though the difference is not that significant. We, therefore, advise you to opt for a winter tire for those conditions.

The suitability of the Assurance MaxLife Tire for Off-Road Driving

Even though the Assurance MaxLife can be used on many crossovers and SUVs, you shouldn’t trust it for off-roading. On slippery surfaces, the tire simply lacks enough traction, and when we are talking cuts and punctures, the tread compound doesn’t have any protection.

Comfort and Refinement of the Assurance MaxLife Tire

The Assurance MaxLife isn’t the most comfortable around, even though it’s a touring tire designed for covering long distances. On most surfaces, the ride is firm, and in the cabin, larger undulations can be felt. Also, even though the tire isn’t very noisy, it’s still noisier than most premium tires for competitors.

Should You Purchase the Goodyear Assurance MaxLife Tires?


  • Goodyear Assurance MaxLife has excellent cornering grip for a long-lasting touring tire
  • The dry traction and braking of this model is among the best in the category
  • The Goodyear Assurance MaxLife is also Easy to drive in wet conditions – it’s very controllable at the limit
  • Wet traction and braking of this model is also very solid
  • The Goodyear Assurance MaxLife has excellent hydroplaning resistance, even in heavy rain
  • The tread life of this tire is simply exceptional
  • The Goodyear Assurance MaxLife has an Outstanding long treadwear warranty
  • for an all-season tire, the Goodyear Assurance MaxLife has good ice traction and braking


  • The dead spot at the center of the Goodyear Assurance MaxLife hurts responsiveness and steering feel
  • It is also uncomfortable over larger bumps and undulations on the road
  • Snow braking distances are much longer when compared to other premium tires for competitors
  • Handling on snow for this model doesn’t even come close to the best in the category


Q. The Goodyear Assurance MaxLife Tire Is For What Type of a Driver?

A. This Goodyear Assurance MaxLife Tire is engineered for drivers of crossover and small SUV. So if you want a comfortable drive with all-season traction on the most driving surface including light snow and mud then this is the best tire for you.

Q. In What Season Can You Use the Goodyear Assurance MaxLife Tire?

A. This Goodyear Assurance MaxLife Tire is an all-season tire. It is built to provide a smooth ride and all-season traction. It does all this with good handling on wet driving surface, dry driving surface, and on light snow and mud.


We hope you find our Goodyear Assurance MaxLife Tire Review helpful; this model is an improved version that will power up your SUV or crossover. Since 2018, The Goodyear Assurance MaxLife Tire has proven to deliver a good deal of performance and it has remained consistent till now. This is because of excellence and success in both design and delivery. To get a conviction about its abilities and performance, we recommend this excellent Goodyear Assurance MaxLife Tire. Protection Status