The last time Ford produced the Ford Bronco was in 1996. The car kind of own a bad reputation after OJ Simpson used it to escape after ‘killing’ his wife. Yet, the mid-size pickups are one of the biggest selling vehicles in the time being, with 66, 000 units of their models being sold by GM.
Thus, Ford’ decision to make a comeback for Ford Bronco after 19 years may not be a bad idea at all. This time, the target audience will be the latest generation. Generation Y seems to go for originality so bringing back the Ford Bronco is a smart move.
The Ford Bronco is said to be a combination between a Jeep and an SUV. If the car will be made available in the market, the car’s unique feature will stand out in the troop. It is a suitable car for Gen Y who likes exceptional car like the Ford Bronco.
This looks like a good news for Ford, and it’s about time that Ford brings Ford Bronco out again to play.