Ever since December last year, things have not gone so well for the blogging site as it recorded 7 million accounts being closed. This is out of the 49millions visitors which translate to a whopping 15% of loss in visitors.
On the contrary, Yahoo paid $1.1billion to own Tumblr last year and has yet to make any changes to the way the website works. Yahoo Inc. did reveal that they won’t be doing many changes as the users prefer the traditional method. However, the company have been struggling to monetize the website as they find it hard to lure advertisers.
The 7 million deficits in visitors does not help one bit. With less traffic for Tumblr, advertisers won’t be appealed to do business in any way. Yahoo Inc. is known to make many great business moves but Tumblr might not be one of them. At this rate, the fate of Tumblr seems darker than ever.
