If one is to look at the production facility for the latest F-150, they will see that it is not being run at full capacity. This is worrying since GMC’s facilities are all running at maximum capacity. It basically suggests that the Ford F-150 is struggling to sell like hotcakes.
To make things worse, Ford has encountered a huge issue in production. In detail, frame supplier Metalsa isn’t delivering enough frames. It is understood that the shortage has been going on for two months already and there is still no solution to the matter.
This has a strong effect in the production of the F-150 as it resulted in a massive quota reduction. Ford is definitely frustrated by this. After all, the hype for the F-150 is still loud and strong but if Ford misses this opportunity to boost the sales of the F-150, they are going to experience a huge loss.